About
Cheryl Boyd is the Global Vice President for Digital Strategies at Cru, where she has led digital strategy work since 2013 and globally since 2018. She helped develop The Audience Map, a research-based tool that charts how people move through spiritual thresholds on their journey toward faith, to help ministries reach people more effectively online. She spoke at theChurch.digital's Digital Missionary Conference on audience mapping and tracking spiritual thresholds online.
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Speaker · Digital Missionary Conference
missionary.digital
2025 — Present · 1 session
Sessions on decentralized digital sending.
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Global Vice President for Digital Strategies
Cru ↗ Topics Cheryl writes & talks about most
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